Alan Xu


Alan is a graphicmotion designer that creates elegance and distinction through simplicity.





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VCT 24 SUPERNOVA



Event Identity

Client: Riot Games
Studio: Massive Assembly
CD: Jason Yeh, Euegen Seo

I had the privilege of contributing to the development of a bold visual and motion identity for Riot Games' Valorant 2024 World Championships as part of the talented team at Massive Assembly. 

This case study is more focused on my creative process throughout the poject.
For a comprehensive look at the full project, please visit Massive.

Full team list at bottom.


Final Outcome





Logo Process









Layout Process

 




Team List:


Creative Direction
Jason Yeh
Eugene Seo


Brand Design
Angela Seryoung Park
Yewon Kim
Alan Xu
Jun Hong
Champ Panupong Techawongthawon
Naomi Tirronen
Lukas Havelock
Sean Shang
Winnie Yuen


3D Design
Yuee Seo
Slava Leschenko
Mindaugas Povilaitis
Devin Luquette
Baris Yavuz
Manny Contreras


Animation
Caique Oliveira


Supernova Design
Jake Ferguson
Mindaugas Povilaitis


Key Art Illustration & Painting
Arthur Yuan – Art Direction
Mono
GSYK
Yuke Mao
Huanfeng Qu


Sound Design & Mix
Mike Leone


Photo Credit
Yewon Kim